Krasnodar Hotel will operate under the international brand Crowne Plaza

The hotel in the center of the Kuban capital, which the residents and guests of the city knew by the name "Intourist", was included in the largest international hotel chain operated by the InterContinental Hotels Group. Svetlana Balaeva, Minister of Resorts, Tourism and Olympic Heritage, took part in a press conference on the official opening of the hotel under the new name Crowne Plaza Krasnodar - Centre. She, in particular, noted that in recent years Krasnodar has been rapidly building up its tourism potential. Over four years, the number of tourists visiting the city grew by 20%, last year the annual tourist flow reached 1 million 200 thousand people.

Crowne Plaza Krasnodar - Centre. What does this mean?

Raevskaya Oksana Borisovna, General Manager of Crowne Plaza Krasnodar - Centre answered this question.

- Our hotel is a great platform for business events. As an ideal option for their holding, and the best of the options for accommodating our guests. The motto of the Crowne Plaza brand in the framework of the IHG international network is “Making Business Work” - “The standard of successful business trips”. Thanks to our brand, we have received additional capabilities and tools for implementing the aforementioned concept.

On December 5, 2019, the former Intourist - Krasnodar Hotel began its work under the new brand - Crowne Plaza Krasnodar - Centre. The process of complete transformation affected both the entire modernization of engineering and security systems, and affected the service: in all services, high-quality standards of work and guest services for the Crowne Plaza brand were introduced. In addition to all of the above, the hotel has become a full-fledged representative of the largest loyalty program IHG Rewards Club.

Congress and business hotels, in particular, Crowne Plaza, provide an expanded range of services and privileges that are necessary for organizing and conducting events at the highest level. Organizers are offered 13 equipped conference rooms with a capacity of 8 to 450 people, in which events of any format can be held: private business meetings, weddings, trainings, master classes, presentations, seminars, forums.

- What privileges did you mention in connection with the transition of the hotel to the new Crowne Plaza brand?
- One of the significant privileges is the event reward program - IHG Business Rewards, the participants of which can receive points for each stay in our hotels and events in more than 5795 IHG® hotels around the world. The points earned can be redeemed for many individual or corporate rewards, including bonus nights, miles of partner airlines and personalized exclusive offers.

- Why is it worth holding events at your hotel?
- We are carefully preparing for each event, regardless of whether there are plans to hold closed negotiations for three people or we are organizing an international conference for 450 participants. There are at least four good reasons to host your events in our hotel: firstly, we guarantee timely information on the availability of dates, opportunities and booking rooms of interest to you. Secondly, we have a large selection of halls for any customer requirements. Thirdly, we offer a wide selection of options for coffee breaks and banquet dishes. Fourthly, each event in our hotel is accompanied by a personal event director who takes care of various organizational issues. We do not offer template solutions, and we take an individual approach to absolutely all customers. At Crowne Plaza, we host your events following the making business work: “We take care of the details so you can focus on the essentials.” According to this principle, we begin work in Krasnodar.


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